News & Events

Getting rid of old bras is uplifting!

The Level, Brighton
Pictures: Hannah Brackenbury - 16th June 2009

Brighton & Hove City Council is keeping abreast of the latest recycling initiatives by introducing the first bra collection banks in the city.

The council is offering the new service in a bid to encourage recycling and to raise money for a local breast cancer charity.

The scheme is being launched by Cityclean, the council's waste, recycling and street cleansing service, and BCR Global, a national textile recycling company.

The bras will be transported along with other clothing, to developing countries including Africa, Pakistan and Eastern Europe, where they will be repaired (if necessary) and sold on, providing business opportunities as well as affordable clothing.

Every bra donated will earn money for local breast cancer charity The Pink Dolphin Appeal which raises money for The Park Centre for Breast Cancer in Brighton. Councillors from Brighton & Hove showed their support by donating the first batch of unwanted bras to the campaign and are hoping to inspire residents across the city to join them.

Environment Director Jenny Rowlands said: "Women in Brighton & Hove are brilliant at recycling clothing through charity shops or at the many textile banks around the city. However, many never think of donating their bras.

Pictured: (l-r) Cllr Jayne Bennett, Leonie Petrarca of The Pink Dolphin Appeal, Cllr Dee Simson, Cllr Amy Kennedy, Cllr David Watkins and Cllr Gill Mitchell with the first batch of bras to be donated to the collection point at The Level, Brighton.

Pictured: (l-r) Cllr Amy Kennedy, Cllr Gill Mitchell, Leonie Petrarca of The Pink Dolphin Appeal, Cllr Dee Simson, Cllr Jayne Bennett and Cllr David Watkins with the first batch of bras to be donated to the collection point at The Level, Brighton.

Pictured: (l-r) Leonie Petrarca of The Pink Dolphin Appeal, with Cllr Jayne Bennett, Cllr Dee Simson, Cllr Gill Mitchell, Cllr David Watkins, and Cllr Amy Kennedy with the first batch of bras to be donated to the collection point at The Level, Brighton.

"Now we have a great chance to put all that unwanted underwear to good use. We are urging women in the city to have a rummage, dig out and donate all their old bras. I'm sure they'll find the experience really uplifting!"

The bright pink bra recycling banks are easily recognisable and are situated at Brighton & Hove City Council 'bring sites' at:

  • St John's Place, near Floral Clock.
  • King Alfred Leisure Centre
  • Sainsbury's supermarket, West Hove

Official Collectors

We are now the official collector for:

  • Little Hearts Matter
  • The Meningitis Trust
  • Breast Cancer Campaign
  • Cystic Fibrosis Trust
  • Leukaemia Care
  • Surrey Health Council Collections (supports the Phyllis Tuckwell Hospice)

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